Swedish Massage Therapy is the most popular form of therapeutic massage. Swedish Massage Therapy involves the manipulation of the body's soft tissue (muscles, tendons and ligaments) to prevent and alleviate pain, discomfort, muscle spasm and stress, and to promote relaxation and well-being.
Massage is believed to be beneficial effects in several ways. Besides being physically and emotionally relaxing, massage improves blood and lymph circulation, reduces nerve irritation and brings fresh oxygen and other nutrients to the affected tissues. Massage may also cause the body to produce fewer stress hormones like cortisol and norepinephrine (formerly adrenalin), and may also increase the body's production of pain-killing endorphins and the mood-altering hormone serotonin. Some practitioners have adapted Swedish Massage for use on pets.